My Adventure Project
My Adventure Project provides group tours to Australia, Bali and New Zealand for gap year and adventure travellers between the ages of 18 to 35.
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My Adventure Project uses the Rezdy online booking system to manage departures for its group tour products covering Australia, Bali and New Zealand. The company’s primary digital presence, myadventureproject.com, is a WordPress website which previously embedded the Rezdy booking widget directly into product pages.
The client felt that the standard Rezdy booking experience could be improved upon and approached Benchmark to deliver an alternative booking system which would guide customers through a more branded and structured checkout experience while retaining product and booking data in Rezdy.
The result is a fully bespoke booking engine that improves the customer experience and provides My Adventure Project with greater control over the display and pricing of their departure dates.
The booking journey begins on the My Adventure Project website. A new custom availability calendar allows customers to explore travel dates over the coming months with clear pricing, deposit and availability information. Visibility of departures with limited remaining spots, along with those already sold out, drives urgency to encourage customers into the booking funnel.
Once in the checkout process, customers can personalise their trip with accommodation and tour extras synced from Rezdy. Customer and traveller information is collected, including support for multi-traveller bookings. At the final booking stage, customers can choose to secure their trip with a small upfront deposit with a clear final balance due date displayed, based upon their proximity to departure.
An additional integration with Airtable expands the tools available to My Adventure Project to customise departure display beyond those options provided by Rezdy. Where seasonal discounts or surcharges apply, these can be controlled through Airtable to ensure customers are aware of variations to standard departure pricing.
- Services: Information Architecture, User Experience, Website Design, Website Development, Website Maintenance
- Industries: Travel & Tourism
- Specialties: Bespoke Web Applications, Ecommerce Websites
Dan and the team at Benchmark are an absolute pleasure to work with and were super professional throughout the whole process.
Our new booking system looks so much better, is far more efficient and has made a real difference to how we operate. Whenever we think of new tweaks or improvements to continue developing the system, the Benchmark team are always incredibly quick and responsive.
We’re really happy with the end result and would definitely recommend working with them!
Availability Calendar
The custom availability calendar is embedded directly into My Adventure Project’s existing WordPress website. Pulling departure dates from the booking engine, it shows live availability data and pricing in GBP, AUD and EUR.While the underlying departure data comes from Rezdy, a bespoke Airtable integration allows the My Adventure Project team to tweak departure display and pricing. This includes displaying discounts or surcharges for particular periods.
The calendars' colour coding matches the branding of each tour on the website and this theming continues through the booking process for a consistent branded exprience.
