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Website Audits
Obtain the insight and support you need to
improve your website and convert more
Start your audit
Identify Opportunities
The scope of a website audit can take in many different elements. We may review Search Engine Optimisation considerations, including technical SEO enhancements and content tweaks and focus on the user journey and experience. Utilising data from sources including Google Analytics, Google Tag Manager, Search Console and more we look to identify strategic insights that will help make measurable improvements to your website and therefore your business.
Our website audits are backed by over a decade of experience in delivering high quality websites for clients of all shapes and sizes. This unique practical experience ensures we’re able to qualify the raw insights with actionable advice on how to implement enhancements that will deliver real results.
Start your audit
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Deliver Results
All of our digital strategy work is delivered in our signature communication style, with clear language and an appreciation of the kind of understanding you need to move forward with confidence. We’ll condense this understanding into a compelling strategic plan that will identify the work to be done, the expected outcome and also serve as the scorecard against which we measure the results.
Furthermore, as a full service digital agency, we’re also able to provide website design and web development services to complement the research unearthed by our audit. This means we’re able to not only propose solutions but help to implement the improvements that will solve your website challenges.
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Site: kaizo.co.uk
Features of a Website Audit
A comprehensive website audit can review multiple facets of your website including Search Engine Optimisation (SEO), Analytics and tagging, User Experience (UX) design and Conversation Rate Optimisation (CRO).
Our website audit services are fully flexible and can be tailored to work around your existing capabilities, building on in-house expertise and providing additional insight, support and training.
Start your auditBenchmark your SEO performance
How does the performance of your website compare to your competitors? What is your current content strategy and how does it sit within the wider universe of keywords that customers are using to find sites like yours? Our SEO research and strategy will help benchmark your current performance and propose a content strategy that will help you to achieve your goals.
Ensure you’re tracking key site metrics
In order to understand your website’s performance it’s important to ensure that you’re set up to track the right metrics. We’ll conduct an audit of your GA4, Google Tag Manager and Google Ads set up to provide insight into how well your current tracking aligns to your goals. Where necessary, we’ll propose enhancements to your measurement plan and implement the changes.
Identify and fix bottlenecks in your website
A User Experience (UX) audit of your website can help to uncover pain points or areas where your conversion rate may be impacted. Our UX audits, working alongside a comprehensive Analytics review of current user behaviour, can not only identify these areas for improvement but also propose UX enhancements that will help to improve user flow and conversion rate throughout your site.
Ensuring your team is informed and supported
A key objective in all of the services we provide is to empower you and your team to understand and effectively utilise the solutions we deliver. As a followup to any website audit work, we can provide training to ensure that your team understand the tagging setup and how to keep track of key metrics going forward. Of course, we’re also available for ongoing support including retained work to help you keep moving towards your goals.
Our Specialities
WordPress Websites
With over 18 years' experience of working with WordPress, we are experts at harnessing its power to craft high quality websites that are intuitive to navigate and easy to manage.
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Bespoke Web Applications
We use the Laravel framework to design and develop a wide array of custom web applications including bespoke membership platforms, complex booking engines and more.
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Ecommerce Websites
We work with popular platforms including WooCommerce and Shopify to create bespoke ecommerce websites that provide clients will full control of their online shopfront.
Find out moreWe use data and conduct comprehensive audits to help you identify and understand potential opportunities for your business.
We design high quality user experiences and deliver stunning visuals to leave a lasting impression on your users and ensure tangible results.
We write clean, high quality code from scratch to deliver reliable digital solutions that will scale with your business.